
Since the first Christkindlmarket took place in Munich in 1310, these community experiences have expanded throughout the world, providing a sense of wonder and charm to adults and children.
With the support of the Iowa European Cultural Connection (IECC), formerly Des Moines European Heritage Association, and other cultural organizations, we hope to grow Christkindlmarket Des Moines to become one of the most popular winter attractions in the Midwest.
As a member of the Greater Des Moines Leadership Institute’s 2013 Community Leadership Program, Suzanne Hull worked with a team to present a project to the class that would help Des Moines grow culturally and artistically: a Christkindlmarket.

L:R Suzanne Hull, Grant Johnson, Jacque Mohs, Angela Jiskoot, Ben Bruns

In January 2014, Suzanne called a meeting of Stammtisch – Des Moines German Club which she founded in 2009. In August 2014, founding members began working with interns at the Neal & Bea Smith Legal Clinic at Drake University to write by-laws for Des Moines European Heritage Association (DMEHA).
October 27 – filed Articles of Incorporation as a Nonprofit Corporation with the State of Iowa.
DMEHA received its tax-exempt status in January 2015. In September that year, they received approval from the City of Des Moines to produce Christkindlmarket Des Moines in 2016.
January 10 – finalized By-Laws with the help of law students at Drake Law School Legal Clinic, Neal & Bea Smith Law Center.
January 15 – DMEHA received EIN number and 501c3 tax-exempt status from the IRS.
Suzanne Hull volunteers as DMEHA Executive Director and CDM Festival Director.


DMEHA produced the first ever Christkindlmarket Des Moines in downtown Des Moines.
Number of Days Open: 3
Number of Hours Open: 26
Total Attendance: 25,000
Average Daily Attendance: 8,333
Average Hourly Attendance: 962
Pints of Beer Sold: 1,184
Mugs of Glühwein Sold: 2,076
Mugs of Kinderpunsch Sold: 867
Number of Grants Received: 3
Number of Cash Sponsors: 19
Number of In-Kind Sponsors/Partners: 9
Number of Yuletide Hall Performance Groups: 16
Hours of Yuletide Hall Entertainment: 21.5
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 11
Shift Volunteers: 162
Shift Volunteer Shifts Filled: 239
Shift Volunteer Hours Served: 713.5
Opening Ceremony. Emcee: Suzanne Hull, Festival Director
The inaugural Christkindlmarket Des Moines Grand Opening – Thanks to hundreds of volunteers, vendors, sponsors and advocates who believed in this annual cultural experience.
Introduced our Nonprofit Tree Silent Auction that invites local nonprofits to decorate a tree that is displayed during Christkindlmarket Des Moines. As patrons visit the market, they can bid via Silent Auction and take home the tree with all the trimmings. All proceeds go directly back to the participating nonprofits.
Suzanne Hull volunteers as DMEHA Executive Director and CDM Festival Director
First Christkindlmarket Des Moines at Cowles Commons
Number of Days Open: 3
Number of Hours Open: 26
Total Attendance: 40,000
Average Daily Attendance: 13,333
Average Hourly Attendance: 1,538
Pints of Beer Sold: 3,741
Mugs of Glühwein Sold: 4,441
Mugs of Kinderpunsch Sold: 1,198
Number of Grants Received: 2
Number of Cash Sponsors: 7
Number of In-Kind Sponsors/Partners: 10
Number of Yuletide Hall Performance Groups: 12
Hours of Yuletide Hall Entertainment: 20
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 14
Shift Volunteers: 155
Shift Volunteer Shifts Filled: 291
Shift Volunteer Hours Served: 736.5
Total Structures: 30
European Cultural Meetup in Yuletide Hall
Opening Ceremony. Emcee: Suzanne Hull, Festival Director
CDM Bingo Card
Suzanne Hull hired as part-time CDM Festival Director (contractor) and continues as volunteer part-time DMEHA Executive Director
Worked with Lessing Flynn to develop a new logo

The inaugural heated entertainment tent, Yuletide Hall

Number of Days Open: 3
Number of Hours Open: 26
Total Attendance: 30,000
Average Daily Attendance: 10,000
Average Hourly Attendance: 1,154
Pints of Beer Sold: 1,907
Number of Brats Sold: 940
Mugs of Glühwein Sold: 2,657
Mugs of Kinderpunsch Sold: 786
Number of Grants Received: 3
Number of Cash Sponsors: 8
Number of In-Kind Sponsors/Partners: 10
Number of Yuletide Hall Performance Groups: 12
Hours of Yuletide Hall Entertainment: 30.25
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 18
Shift Volunteers: 212
Shift Volunteer Shifts Filled: 302
Shift Volunteer Hours Served: 855.5
European Cultural Meetup in Yuletide Hall
Opening Ceremony. Emcee: Suzanne Hull, Festival Director
Expanded Festival Grounds to include Walnut Street
Suzanne Hull serves as part-time CDM Festival Director (contractor) and volunteer part-time DMEHA Executive Director
The Festival expanded to Walnut St, south of Cowles Commons
Number of Days Open: 3
Number of Hours Open: 30
Total Attendance: 50,000
Average Daily Attendance: 12,500
Average Hourly Attendance: 1,667
Pints of Beer Sold: 2,644
Number of Brats Sold: 1,918
Number of Glühwein Mugs Sold: 1,529
Mugs of Glühwein Sold: 3,958
Mugs of Kinderpunsch Sold: 1,120
Number of Grants Received: 1
Number of Cash Sponsors: 6
Number of In-Kind Sponsors/Partners: 7
Number of Yuletide Hall Performance Groups: 15
Hours of Yuletide Hall Entertainment: 21
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 21
Shift Volunteers: 170
Shift Volunteer Shifts Filled: 260
Shift Volunteer Hours Served: 687.5
Krampus Parade
European Cultural Meetup in Yuletide Hall
Hosted ticketed “Twas the Night before CDM” on Thursday night
Opening Ceremony. Emcee: Suzanne Hull, Festival Director
Moved the Festival Grounds from Cowles Commons to Principal Park’s Main Lot
Christkind Scholarship Program
Implemented the Bratwurst Imbiß am Markt (DMEHA’s brat stand)
Suzanne Hull serves as part-time CDM Festival Director (contractor) and volunteer part-time DMEHA Executive Director

Christkindlmarket Des Moines moves to a larger venue at Principal Park

Hosted “CDM Curbside” where patrons could purchase products online from various vendors and pick them up at a drive through market.
Number of Glühwein Mugs Sold: 288
Number of Days Online Marketplace Open: 33
Total Online Orders: 307
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 20
Shift Volunteers: 93
Shift Volunteer Shifts Filled: 235
Shift Volunteer Hours Served: 517.5
Suzanne Hull serves as part-time CDM Festival Director (contractor) and volunteer part-time DMEHA Executive Director
Festival organizers host a drive through experience to support local Vendors
Number of Days Open: 4
Number of Hours Open: 30
Total Attendance: 65,000
Average Daily Attendance: 16,250
Average Hourly Attendance: 2,167
Pints of Beer Sold: 2,976
Number of Brats Sold: 2,182
Number of Glühwein Mugs Sold: 2,823
Mugs of Glühwein Sold: 5,253
Mugs of Kinderpunsch Sold: 1,921
Number of Grants Received: 2
Number of Cash Sponsors: 9
Number of In-Kind Sponsors/Partners: 9
Number of Yuletide Hall Performance Groups: 11
Hours of Yuletide Hall Entertainment: 22
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 22
Shift Volunteers: 195
Shift Volunteer Shifts Filled: 383
Shift Volunteer Hours Served: 983.4
Krampus Parade
European Cultural Meetup in Yuletide Hall
Opening Ceremony. Emcee: Suzanne Hull, Festival Director
Expanded Festival duration to four days
DMEHA changes its name to the Iowa European Cultural Connection (IECC) and implements full rebrand.
Suzanne Hull serves as part-time CDM Festival Director (contractor) and volunteer part-time IECC Executive Director

Krampus makes its first appearance

Number of Days Open: 4
Number of Hours Open: 30
Total Attendance: 70,000
Average Daily Attendance: 17,500
Average Hourly Attendance: 2,333
Pints of Beer Sold: 2,925
Number of Brats Sold: 1,926
Number of Glühwein Mugs Sold: 3,541
Mugs of Glühwein Sold: 5,692
Mugs of Kinderpunsch Sold: 2,281
Number of Grants Received: 3
Number of Cash Sponsors: 19
Number of In-Kind Sponsors/Partners: 6
Number of Yuletide Hall Performance Groups: 14
Hours of Yuletide Hall Entertainment: 23
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 26
Shift Volunteers: 281
Shift Volunteer Shifts Filled: 491
Shift Volunteer Hours Served: 1251.7
Krampus Parade
Opening Ceremony. Emcee: Greg Edwards, President/CEO at Greater Des Moines Convention & Visitors Bureau (Catch Des Moines)
Suzanne Hull is hired as part-time IECC Executive Director (contractor) and continues to serve as part-time CDM Festival Director (contractor)
Des Moines European Heritage Association rebrands as the Iowa European Cultural Connection
Number of Days Open: 4
Number of Days Open: 4
Number of Hours Open: 30
Total Attendance: 80,000
Average Daily Attendance: 20,000
Average Hourly Attendance: 2,667
Pints of Beer Sold: 4,212
Number of Glühwein Mugs Sold: 5,010
Mugs of Glühwein Sold: 6,082
Mugs of Kinderpunsch Sold: 1,997
Mugs of Coffee Sold: 190
Mugs of Hot Cocoa Sold: 2,011
Nonprofit Partnership Program Participants: 3
Number of Grants Received: 1
Number of Cash Sponsors: 18
Number of In-Kind Sponsors/Partners: 6
Number of Yuletide Hall Performance Groups: 12
Hours of Yuletide Hall Entertainment: 21
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 23
Shift Volunteers: 260
Shift Volunteer Shifts Filled: 435
Shift Volunteer Hours Served: 1117
Krampus Parade
Opening Ceremony. Emcee: Jackie Schmillen, Iowa National Guard
Launched our Nonprofit Partnership Program which allows local nonprofits to choose from both pre- and post-Festival volunteer opportunities as a fundraiser for their organization.
New Drink: Hot Cocoa
Suzanne Hull continues to serve as part-time IECC Executive Director (contractor) and as part-time CDM Festival Director (contractor)
IECC receives a trademark from the US Patent and Trademark Office for the Christkindlmarket Des Moines Logo.

CDM launches its Nonprofit Partnership Program which allows local nonprofits
to choose from both pre- and post-Festival volunteer opportunities
as a fundraiser for their organization. Pictured: Des Moines Refugee Support

Number of Days Open: 4
Number of Hours Open: 30
Total Attendance: 90,000
Average Daily Attendance: 22,500
Average Hourly Attendance: 3,000
Pints of Beer Sold: 5,020
Number of Glühwein Mugs Sold: 6,272
Mugs of Glühwein Sold: 6,711
Mugs of Kinderpunsch Sold: 2,849
Mugs of Hot Cocoa Sold: 3,726
Mugs of Eggnog Sold: 414
Nonprofit Partnership Program Participants: 9
Number of Grants Received: 1
Number of Cash Sponsors: 16
Number of In-Kind Sponsors/Partners: 5
Number of Yuletide Hall Performance Groups: 14
Hours of Yuletide Hall Entertainment: 21
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 29
Shift Volunteers: 230
Shift Volunteer Shifts Filled: 393
Shift Volunteer Hours Served: 1028.1
Krampus Parade
Opening Ceremony. Emcee: Julie Stewart, Senior Vice President of Business Development, Prairie Meadows
Moved the Festival Grounds from Principal Park’s Main Lot to Principal Park’s North Lot
New Drink: Lebkuchen Eierlikör (Gingerbread Eggnog)
Suzanne Hull continues to serve as part-time IECC Executive Director (contractor) and as part-time CDM Festival Director (contractor)
IECC receives a trademark from the US Patent and Trademark Office for the Christkindlmarket Des Moines Name.
Festival with the highest attendance!
Number of Days Open: 8 (expanded the festival from one to two weekends)
Number of Hours Open: 55 (2nd Sat: closed 3 hours early due to weather, 2nd Sun: started one hour late and closed one hour early due to weather)
Total Attendance: 90,000
Average Daily Attendance: 11,250
Average Hourly Attendance: 1,636
Pints of Beer Sold: 3,431
Number of Glühwein Mugs Sold: 8,607
Mugs of Glühwein Sold: 6,862
Mugs of Kinderpunsch Sold: 2,677
Mugs of Hot Cocoa Sold: 5,418
Nonprofit Partnership Program Participants: 15
Number of Grants Received: 1
Number of Cash Sponsors: 16
Number of In-Kind Sponsors/Partners: 5
Number of Yuletide Hall Performance Groups: 17
Hours of Yuletide Hall Entertainment: 49.5
CDM Site Leaders and Lead Volunteers (volunteer year-round to plan CDM): 32
Shift Volunteers: 336
Shift Volunteer Shifts Filled: 616
Shift Volunteer Hours Served: 1605.6
Krampus Parade
Opening Ceremony. Emcee: Sally Dix, President, Bravo Greater Des Moines
Christkindlmarkettreff – second weekend tent used for Breakfast with St. nick, a pop-up vendor and miniature golf
Suzanne Hull continues to serve as part-time IECC Executive Director (contractor) and part-time CDM Festival Director (contractor)
Abby Kessler hired as part-time CDM Assistant Festival Director (contractor)

Successfully expanded to two weekends while experiencing the
most snow, ice and wind ever. Photo Credit: Fritz Toffee Company
Many thanks to our sponsors for their support of Christkindlmarket Des Moines. Be sure to visit their websites to learn more.